The Kingdom is witnessing a great development in the tourism sector thanks to its adoption of smart technologies and artificial intelligence, which has strengthened its global position as a basic tourist destination for the Gulf, Arab, Asian, and European tourists, this step came as part of a comprehensive government strategy within the framework of the reform project of His Majesty, the king of the country, Where the strategy aims to develop the tourism sector and increase its contribution to national income, with improvement Experience visitors and enhance Bahrain’s image abroad.
The government launched many digital initiatives to improve tourism services, the most prominent of which was the development of a smart tourist platform that provides comprehensive information on tourist attractions, cultural events, residence options, and restaurants. And adopting artificial intelligence to analyze visitors’ preferences and provide personal tourist experiences designed according to their desires.
The government also updated digital infrastructure by providing a high-speed internet in public places and enhancing electronic payment systems, which facilitates the transportation and purchases, and encouraged international exhibition tourism such as aviation exhibitions, autumn, and jewelry, as well as global conference tourism, the last of which was the Islamic-Islamic Dialogue Conference Which was hosted by the Kingdom under the generous patronage of His Majesty the King of the country, and the presence of the Grand Imam, Sheikh Al -Azhar, with the participation of more than 400 participants One of the countries of the Islamic world, which all their operations in residence, travel and hosting were managed by smart digital methods.
The wise policy of the leadership of Bahrain was reflected in the image of the Kingdom abroad, as it is a requirement for any tourist activity, because the Kingdom’s security, safety, cultural diversity and intellectual and religious freedom makes visitors safe in their residence, movements and rituals, and this is what made Bahrain receive the praise of many prominent international figures , The Secretary -General of the World Tourism Organization confirmed that “Bahrain is a role model in the use of technology to improve an experience The tourist. In addition to the admiration of officials in the Gulf states of Bahrain initiatives, which promote tourism competitiveness through innovation.
Bahrain also praised many international personalities and organizations working in the field of human rights and combating human trafficking, as well as the delegation of the American Foundation for Defense Democrats during their visit to the Kingdom, with the atmosphere of coexistence and tolerance and their admiration for cultural and religious diversity, and there is no doubt that the wise policy of the leadership of Bahrain, which is characterized by peace and tolerance, has strengthened the position The Kingdom is internationally in all fields, including the tourist field.
These initiatives and policies reflected in increasing the number of international tourists, and have positively affected the national economy, as the tourism sector witnessed a growth in revenues thanks to this digital transformation, those strategies and rational policies.
Bahrain continues to enhance its tourism position by investing in smart technologies and adopting innovative solutions to improve services, which enhance visitors’ experience, and contributes to achieving the Kingdom’s vision of promoting sustainable economic growth. This preaches to the future of the Kingdom that makes it one of the most prominent smart tourist destinations in the world.
