The Bahrain Institute for Banking and Financial Studies (BIBF), the leading national institution in the field of training and development, celebrated the graduation of the first batch of the graduate development program in the field of sales, during a special event held at the institute’s headquarters.
This program, which was developed in cooperation with the “Tamkeen” labor fund, is concerned with rehabilitating the new Bahraini graduates by providing them with practical skills and field experience needed to engage and distinguish in the sales sector, one of the most vital and competing sectors in the business environment.
Over the course of six months, the participants received intense training in many skills, including communication skills and customer service, the use of digital tools, and the preparation of sales offers, as well as practical training in real work environments within different institutions in the Kingdom of Bahrain, which contributed to enhancing their readiness for the labor market.
The event included the presentation of marketing offers by the participants before a jury that includes a group of experts, where the performance was evaluated based on the clarity of the offer, the ability to persuade, and the use of acquired skills during the program period.
On this occasion, Mr. Khaled Al -Bayat, CEO of growth in the work fund “Tamkeen”, praised the outputs of the program that contributed to empowering Bahraini youth to acquire practical skills that helped them obtain job opportunities in leading institutions in the Kingdom.
He stressed that these initiatives represent a real step towards building national cadres capable of competition and creativity, and also expressed the commitment of the Labor Fund to support and develop Bahraini cadres by providing them with the skills required in the labor market.
For her part, Mrs. Anoud Abbas, head of the Command and Administration Center at the Institute, said about her happiness with the successes achieved by the participants in this version of the program, which culminated in a number of them obtaining actual job opportunities in prestigious institutions inside the Kingdom, which reflects the impact of the practical program and its effectiveness in qualifying Bahraini youth for the labor market. Mrs. Anoud also praised the pivotal role played by the “Tamkeen” labor fund in supporting this qualitative initiative that focuses on the actual market needs, and gives graduates the tools needed for excellence and success.
This partnership comes in line with the strategic priorities of the Labor Fund for the year 2025, which is to enhance the status and competitiveness of the Bahraini citizen in the private sector, and to provide Bahrainis with the appropriate skills for job development in the private sector, as well as granting priority for the growth, concealment and sustainability of institutions.
It is noteworthy that the program to prepare graduates in sales comes within the strategic efforts of the Institute to enhance the professional skills of Bahraini youth, which contributes to building a sustainable economy based on knowledge and innovation, and to meet the changing market needs.
