The Meta Platforms has achieved strong results in the first quarter of the year, as it recorded revenues of $ 42.32 billion, an increase of 16%, driven by the growth of advertisements supported by artificial intelligence. It appears that this momentum continues during the second quarter, as Mita recently announced an investment of $ 14.3 billion to acquire a 49% stake in SCALE AI, which enhances its pioneering position in the field of artificial intelligence.
Mita also seeks to take over the CEO of Sacrie, Alexander Wang, a laboratory leadership for superior intelligence. Let’s review the reasons for the importance of this deal for Mita.
– Skil AI enhances the system of dead products with artificial intelligence: “dead” is witnessing remarkable growth in the artificial intelligence sector. In the first quarter, the company informed an increase of 5% in the number of advertisements, and an increase of 10% in their prices, thanks to improving targeting capabilities on the “Rales” and “stories” platforms in Instagram and Facebook, which serve together 3.43 billion active users per day.
As for the “Mita AI”, which is a competitor for Chatgpt, it is close to one billion users per month, and is currently running the nutrients of allocated content, as well as preliminary experiences of smart glasses built with artificial intelligence, highlighting the widespread global spread of the company.
The addition of Skil AI, a leading company in data classification and estimated at $ 29 billion, would accelerate the pace of “dead” innovations in the field of artificial intelligence.
Skil achieved revenues of $ 870 million last year, and is expected to reach 2 billion dollars this year, which reflects its vital role in improving machine learning models. When combining its revenues with “Mita”, the deal appears to be of a clear added value.
Also, the “Skil” capabilities can directly support the artificial intelligence infrastructure in “Mita”, and enhance applications such as “WhatsApp Business”, which currently serves more than 100 million companies, and it is expected that one of the main engines for the growth of revenue with increasing dependence on artificial intelligence tools to interact with customers.
For example, artificial intelligence -backed smart chat robots, which predict customer needs, can help small companies increase their sales. Also, the “Skil” data has evolved from the performance of the “Ray Ban Stores” smart glasses from “Meta”, by adding advanced features such as simultaneous translation or navigational counseling, which may make them compete with products such as “Gemini” from Google.
– A strategic balance amid strict regulatory control: It seems that the decision of “dead” to acquire a 49% non -controlling stake in “Skil AI” was a studied strategic step, especially in light of the organizational environment that is increasingly stressful towards major technology companies. The previous acquisitions carried out by “Mita” such as “Instagram” and “WhatsApp” are still being scrutinized by the anti -monopoly authorities, and if they had sought to the full acquisition of “Skil”, they may have faced similar objections.
By keeping “Skil” working independently, “Mita” avoids the organizational risks, while maintaining access to leadership competencies, led by CEO Alexander Wang, in addition to the valuable graphic infrastructure of the company.
