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In the presence of the Ambassador of the Kingdom of Morocco in Bahrain, Mustafa Bin Khay, in cooperation with the Moroccan National Office for Tourism, “The Regional Office in Abu Dhabi”, the Embassy of the Kingdom of Morocco in the Kingdom of Bahrain organized a forum with Bahraini travel and tourism agencies to exchange visions on ways to enhance and develop tourism offers to Morocco, and to promote family tourism.
In his speech at the beginning of the forum, Ambassador Mustafa bin Khai stressed the importance of enhancing cooperation between Bahrain and Morocco in the tourism sector to increase the flow of tourists and investments between the two countries, and the need to focus on attracting Bahraini and foreign tourists, especially with regard to luxurious tourism offers.
Bin Khay: 17.4 million tourists for Morocco in 2024
He pointed out that Morocco is considered a dynamic tourist destination, as it ranked first as a tourist destination in Africa, and an agreement was signed between the Moroccan Minister of Tourism and the Secretary -General of the World Tourism Organization in January 2025 to establish the first African tourism investment office headquartered in Rabat. Morocco hosted in the first four months of 2025 approximately 7.5 million tourists, an increase of 23% over the same period in 2024, among them 4 million tourists in the first three months of 2025, including 2.1 million foreign tourists and 1.9 million Moroccans residing abroad.
Most tourists from Europe and we look forward to the Gulf markets
Bin Khay said that the majority of tourists come from Europe, “France, Spain, Italy, Germany, Britain”, and Morocco is increasingly attracting to tourists from unconventional markets such as North America and Asia, as the Kingdom is working to enhance Morocco’s position as a global tourist destination throughout the year, not only a season, as well as increasing investments in tourism infrastructure and diversifying the targeted markets.
Ambassador Bin Khai stressed, in a press statement, on the joint responsibility in promoting tourism between the two brotherly countries, and the integration between the public and private sectors, pointing out that Gulf tourism for Morocco is considered ineffective in comparison with the European countries that are witnessing a growing growth, and said that the forum aims to review the challenges facing Bahraini travel and tourism offices and work to solve them, and listen to their proposals to attract more Bahraini tourists To Morocco, he noted the organization of Gulf Air for three weekly flights, expressing his ambition to raise the number through this tourism cooperation, and that the Royal Moroccan Airlines will invest in organizing flights to Bahrain as well.
World Cup 2030 in Morocco
On the organization of the forum, Yunus Al -Rashidi, CEO of Taj Consulting Foundation and the organizer of the forum, stated that Morocco has a civilization and cultural diversity that gives it huge tourism advantages, but it needs more marketing in Bahrain and the Gulf region, pointing out that Morocco will host the FIFA World Cup in 2030, and therefore he sought to organize this forum in cooperation with the Moroccan embassy and tourism companies in Bahrain, and stressed the importance of developing cooperation and continuing a procedure The talks to overcome obstacles in order to introduce Bahrainis to Morocco and tourism therein.
In turn, Ismail Tadrini, the official of the Moroccan National Office for Tourism, reviewed the most prominent elements of tourism in Morocco, especially family tourism in the most famous and most popular Moroccan cities of tourists from the countries of the world, while tourism companies that attended the forum discussed the importance of cooperation to provide appropriate tourism offers for Bahraini families.
