Sunday 09/November/2025 – 06:26 PM
Bel Egypt, the company that produces Lavash Kiri cheese, responded to complaints that spread recently regarding the presence of spoiled cheese in the markets, stressing that the safety and quality of its products is the highest priority, and that defects in the manufacturing stages are almost non-existent due to its reliance on advanced technologies.
A number of people posted on social media spoiled varieties of cheese despite not having expired, and the pictures show spoiled edges of the lavash cheese pieces.
All production stages in lavash cheese factories are “mechanized”
The company indicated in its response to Cairo 24 that it is one of the oldest and largest companies in the field of cheese manufacturing, and that all stages of production in its factories are mechanized, as the product passes through the largest and most modern machines and smart machines, which makes the occurrence of any manufacturing defect very rare and almost non-existent.
The company stressed that it is always keen to conduct periodic tests at all stages of production and packaging as part of a strict quality assurance and control program before distribution.
Stages outside direct observation
The company pointed out that the problem may lie in the post-manufacturing stages, as it stated: Sometimes during the distribution cycle from the factory to the consumer, there are stages outside the direct supervision of the company through which we ensure compliance with the conditions for preserving the product in a proper manner.
Bell Egypt explained that its products are manufactured from natural materials free of preservatives, and therefore all dairy products require a specific method of transportation, a specific temperature for storage as written on the packaging, and an appropriate method for displaying the product in the markets.
In conclusion, the company advised consumers to keep the product in case they encounter any problem, and to contact the company’s hotline directly. This step aims to enable the quality team to complete the complaint and inquire about the product data written on the packaging, and send a representative to take a sample and present it to the team to determine the cause of the problem, whether it occurred at the manufacturing or packaging stage or was due to poor storage by the merchant or consumer, which helps the company avoid repetition and maintain the quality of the product to which its customers are accustomed.
