The Emirates University launched the “From Research to Marketing” program in its first edition, as an ambitious step aimed at bridging the gap between academic research outputs and practical application, and supporting researchers in converting scientific innovations into products, services or technologies that can be applicable and able to cause concrete social, technical and economic impact. The launch of the program comes within the framework of the university’s efforts to create an integrated research environment, which allows the transfer of scientific research conducted on the campus to opportunities of investment and economic feasibility that enhances development and contributes to community service. The program aims to provide integrated systematic support to researchers to face the challenges related to the marketing of scientific research, through preparation
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