The Mohammed bin Rashid Al Maktoum Knowledge Foundation launched a summer campaign entitled “Our Summer Knowledge”, with the aim of promoting the culture of reading between different groups of society, and encouraging families and children to read during the summer vacation, in line with the “Year of Society”. The campaign includes a series of initiatives and activities, most notably the distribution of 700 packages of “My Family Read” versions, with a total of 14 thousand books, in cooperation with governmental and community bodies. Jamal bin Huwairb, Executive Director of the Mohammed bin Rashid Al Maktoum Knowledge Foundation, stressed that the campaign comes as a continuation of the Foundation’s efforts to consolidate reading as a way of life, and motivate individuals to invest in free time in acquiring knowledge. He said that the “Summer Knowledge” campaign combines
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