In a rapidly changed scene in which the countries of the world are restored their economic features, the Kingdom of Bahrain stands confidently on the threshold of the future, putting tourism at the heart of its development strategy. Tourism is no longer just an entertainment sector, but rather has become a real engine for growth, a source of creativity, diversity and prosperity, this is the scene and here is the evidence.
Within the framework of Bahrain’s tourism strategy 2022-2026, the Kingdom reveals its new face, a face beating modernity, combining the fragrance of the past with the magic of the future. The strategy is not only an ambition document, but a practical road map to make Bahrain a global tourist center pulsating with various and sustainable experiences.
The vision starts from six pillars to generate a world of opportunities and these pillars: marine tourism, business tourism, sports tourism, cultural tourism, recreational tourism, and medical tourism. They are not just addresses, but encouraging and open doors for investors and visitors.
Many projects turn into tourist attractions, starting from the Dana Theater, which has become a cultural beacon, to the Jumeirah Resort and the Mantis Hotel in a dialogue, to the vital happiness project, so Bahrain is moving in a steady pace towards building an integrated tourism system. The Kingdom is not satisfied with the construction of facilities, but rather experiments.
The waterfront in Qalali, the diving project, and the Bahrain Bay Beach are not only destinations, but stories supported by evidence, facts and achievements that took place on the ground during the last quarter of a century, which make every Bahraini proud of these stories for tourists and investors of all nationalities.
The matter did not stop at the internal reconstruction and the successive evolutionary leaps in this vital sector, but a strategic thought emerged on the horizon based on the direction towards regional and global partnerships what heralds the production of a remarkable international impact, Bahrain’s participation as a guest of honor in the St. Petersburg International Economic Forum 2025 was not merely an honorary presence, but a declaration of confirming its desire to be a global player in the tourist scene. The signing of a memorandum of understanding with the Russian Aerokip Group represents a qualitative shift in the field of tourism cooperation, as the agreement paves the way for the exchange of experiences, organizing events, and supporting tourism innovation using advanced technology, in addition to the great cooperation between Bahrain and Egypt to exchange joint experiences and benefit each country from other state experiences.
Also, green tourism is an essential pillar of Bahrain’s strategy .. The vision of Bahrain adopts the thought of sustainability, so it has committed to the principle of sustainable environmental tourism, consistent with the goal of carbon neutrality by 2060. This is an additional scenario for Bahrain’s vision of tourism growth where it was interested in taking into account the use of clean energy and preserving the environment, which makes the tourist experience in Bahrain an environmentally responsible and high -quality experience at the same time One.
Added to this is the vision of the Ministry of Tourism, which confirms that the future is not only made with infrastructure despite its extreme importance in this field, but also by creativity and digitization. By employing technology in the visitor’s experience, using artificial intelligence, smart phone applications, and smart reservation services, to create the Kingdom a smoother and innovative tourist environment.
Bahrain stands today as an inspiring model for a small country in its area, large with its leadership, vision and thought, which is the subject of respect and appreciation from all countries of the world, formulates a tourist future that exceeds expectations. In order for the visitor to feel that it is not only a travel destination that provides him with comfort and safety, but also a unique civilized, economic and strategic experience that is managed with a digital mind and a national spirit.
* Assistant Professor in Digital Media
