Merging artificial intelligence into all devices
Apple revealed during its annual developer conference its plans to integrate artificial intelligence into its basic products, from translating phone calls to improving the search on Mac devices. The updates were not the same sparkle that we have seen in the past years, but it made it clear how Apple intended to make artificial intelligence part of its daily experience.
The start of the event from California
The conference that carried the slogan “What is on the horizon” was launched with a major word from the company’s headquarters in Cuperno, California. Among the most prominent new features: “Smart Exercise” in the Apple watch, and improving visual research to distinguish things in the images on the screen.
A more conservative approach
The updates this year were relatively modest, indicating Apple’s desire to make promises that it can fulfill. Instead of one huge application, it appears that the company aims to make all its tools a little smarter and more effective.
Still behind competitors?
Despite these features, many of them have been present on Android devices from Google and Samsung, which enhances the impression that Apple is still late in the artificial intelligence race.
Difficult general challenges
These updates come in a difficult time for Apple, with the slowdown of iPhone sales and challenges in global trade may compel them to raise prices. However, Apple user base (more than two billion active devices) remains a strategic strength.
Live translation: a big step
The most prominent new features are the support of simultaneous translation of calls and messages via iPhone, Mac, iPad and Apple watch, even when using AirPods. This update makes Apple closer to competitors like Google, Samsung and Mita.
Improvements in calls and messages
Apple has improved calls and messages sorting tools. The phone will automatically filter the unknown calls and display the reason for the connection before the reply. As for the messaging application, unknown messengers will be separated in a private folder, while supporting interactive backgrounds and polls within group conversations.
The future of Apple Intelligence
Apple’s artificial intelligence model was announced in front of the developers. This step may lead to new smart features in third -party applications. “Apple Maps” will support the user’s favorite paths, while “Workout Buddy” provides a personal analysis and motivation.
Siri is still absent
No new details were revealed about “Siri” improved with artificial intelligence, which raised the concern of some analysts who described silence as “loud”.
New design: Liquid Glass
Apple has announced a new design interface called “Liquid Glass”, which is inspired by Vision Pro, with a transparent and shiny character. The company also changed the designation system to “iOS 26” to match the year of issuance and be unified across all its devices.
Productive improvements on Mac and iPad
Thanks to Apple Intelligence, Mac users will be able to carry out orders such as sending a direct email from the search. IPad also gets better support for windows, with the possibility of reopening and distributing them in a network form.
