– Cooperation aims to develop added value packages and provide distinguished promotional offers for customers.
– The step is looking to launch joint initiatives to support the tourism strategy in the Kingdom by developing communications to serve tourists and enhance their marketing experience.
Batelco has signed a Beyon City Center Bahrain, a memorandum of understanding to develop and launch a group of joint -added initiatives and projects, which focus on enhancing customer experience through communication, shopping, food, and entertainment services.
Aseel Matar, Director General of the Consumer Sector in Batelco, was signed by Aseel Matar, and Ijij Al -Rumaihi, Executive Director of the City Center Bahrain Complex, at the headquarters of Beyon. The agreement paves the way for the launch of initiatives that combine advanced communications offers from Batelco, and the distinguished experiences provided by City Center Bahrain in the fields of shopping, food and entertainment.
In the context of this partnership, Batco will merge some promotional offers for its products and services with the marketing campaigns of the City Center Bahrain, with the aim of providing fruitful and rewarding experiences for customers. This partnership will contribute to the launch of a set of offers and services with added value that were designed to meet the aspirations of customers from citizens and visitors through unique offers and marketing campaigns. Such initiatives aim to enhance communication and easy access, and to support Bahrain’s strategy to develop the tourism sector by enhancing visitors’ experience in general.
On this occasion, Mrs. Aseel Matar, Director General of the Consumer Sector in Batelco, said: “We are pleased to cooperate with City Center Bahrain, and this partnership embodies our continuous commitment to consolidating our presence and expanding our arrival and enhancing the experience of our customers. Through cooperation with a prominent tourist destination such as City Center Bahrain, we are confident of providing high value and creating distinguished experiences for both our customers and visitors to City Center Bahrain.”
For his part, Mr. Duaij Al -Rumaihi, CEO of the City Center Bahrain Complex, said: “We welcome cooperation with Batelco as an important strategic partner. This cooperation is compatible with our commitment to providing shoppers with innovative and distinctive experiences.